I have 15 years’ experience developing digital marketing strategies, implementing digital marketing tactics, and designing/implementing/interpreting online market research studies. 

Here is specifically what I can help you with:

Web Analytics

  • Create a performance framework for your digital presence
  • Create laser-targeted dashboards
  • Help integrate "storytelling" into your reporting

Digital Marketing

  • Design a digital marketing strategy to drive traffic, awareness, and engagement
  • Set up a performance measurement framework to assess the performance of your campaigns (ideally before you launch a campaign!)
  • Implement digital marketing tactics such as:
  • Conversion optimization plans
  • Search engine optimization plans
  • Paid traffic campaigns (Facebook Ads, Google Ads)

Online Research

  • Design online market research studies (particularly email surveys and website exit polls)
  • Conduct literature reviews

Please click here to contact me to discuss my services.